Pay Per Click (PPC) Ripoff / Accessibility of Document -- 6 Must Things to Avoid for Maximum SEO

1) Avoid Splash Pages:  Flash and profoundly graphic introductions forbid engines from crawling your site.

2) Avoid Frames:  On NO account use pages with frames. Frames are too multifaceted for the Crawlers and too burdensome to index.

3) Avoid Cookies: Never require cookies for Web site Access! Search engine Spiders are unable to enter any cookie-required material.

4) Avoid JavaScript when possible:  Though JavaScript menus are very popular, they disable crawlers from accessing those links.  Most, well-indexed Web sites integrate text based links mainly because they are search friendly.  If necessary, JavaScript should be referenced externally.

5) Avoid redirects: Search engines scowl upon Companies that use many Web sites to redirect to single Web site.

6) Avoid Internal Dynamic URLs on the Home page:  Though many sites incorporate inner dynamic links, they should no incorporate those links on the home page. Engine crawlers are at present ill-equipped to steer dynamic links- which often pass numerous parameters using extreme characters.

7) Avoid being a dumb ass and calling yourself one on LIVE T.V. ---- "Sir Charles" News Anchor-Man.  Charles your still the man but these days people "read anything that's on the teleprompter". 

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Comments

  • 4/23/2009 3:57 AM David Ascot wrote:
    Wow, I never knew that Costing you money in Pay Per Click? Getting the most out of PPC Advertising? Is PPC Marketing what you expected? That’s pretty interesting...
    Reply to this
  • 5/17/2009 1:46 PM ben wrote:
    One more thing to avoid: Idearc Media!

    Idearc Media's PPC - be careful!

    Our CPA went from $10 up to $50 with idearc - we tried to quit when it was clear they were incompetent (their reports don't even show CPA - what is PPC but CPA?)

    .. then they wouldn't let us out of the contract, and took about 20 hours of our time to tell us that we were screwed.

    Steer clear of Idearc Media's PPC Management Services!
    Reply to this
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