Pay Per Click (PPC) Ripoff / Accessibility of Document -- 6 Must Things to Avoid for Maximum SEO
1) Avoid Splash Pages: Flash and profoundly graphic introductions forbid
engines from crawling your site.
2) Avoid Frames: On NO
account use pages with frames. Frames are too multifaceted for the Crawlers and
too burdensome to index.
3) Avoid Cookies: Never require cookies for Web site Access! Search engine
Spiders are unable to enter any cookie-required material.
4) Avoid JavaScript when possible: Though JavaScript menus are very
popular, they disable crawlers from accessing those links. Most,
well-indexed Web sites integrate text based links mainly because they are
search friendly. If necessary, JavaScript should be referenced externally.
5) Avoid redirects: Search engines scowl upon Companies that use many Web sites
to redirect to single Web site.
6) Avoid Internal Dynamic URLs on the Home page: Though many sites
incorporate inner dynamic links, they should no incorporate those links on the
home page. Engine crawlers are at present ill-equipped to steer dynamic links-
which often pass numerous parameters using extreme characters.









Wow, I never knew that Costing you money in Pay Per Click? Getting the most out of PPC Advertising? Is PPC Marketing what you expected? That’s pretty interesting...
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One more thing to avoid: Idearc Media!
Idearc Media's PPC - be careful!
Our CPA went from $10 up to $50 with idearc - we tried to quit when it was clear they were incompetent (their reports don't even show CPA - what is PPC but CPA?)
.. then they wouldn't let us out of the contract, and took about 20 hours of our time to tell us that we were screwed.
Steer clear of Idearc Media's PPC Management Services!
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